Consumer tech company Nothing confirmed today the first of many partnerships for its highly anticipated smartphone (1). O2, Telekom Deutschland and Flipkart will help fuel Nothing’s global expansion plans and bring the phone(1) closer to its summer launch. Powered by Android-based Nothing OS and supercharged by Qualcomm’s Snapdragon platform, the phone (1) delivers a fast and smooth experience that’s uniquely Nothing. Pricing, availability and partner incentives will be announced at a later date.
“When we launched Nothing, we wanted to bring back the excitement we once felt for the tech industry,” said Carl Pei, CEO and co-founder of Nothing. “By joining forces with leading carriers and retailers, we look forward to disrupting the smartphone market together. We can’t wait to reveal the phone (1) to the world later this summer.
O2 will be Nothing’s exclusive network partner in the UK. UK customers will be able to purchase a phone (1) in-store and online.
“We want to ensure that O2 customers always have access to the latest and greatest technology. The Nothing(1) phone offers a combination of design and quality technology that offers something truly unique to our customers,” said Gareth Turpin, Commercial Director of Virgin Media O2. “I am truly delighted that we are partnering with Nothing to be the UK’s exclusive network provider, as we continue to reinvent connectivity, offer our customers more choice and enjoy the benefits and value that they expect from O2.”
In Germany, Telekom Deutschland will be the exclusive operator for the phone (1), with customers able to purchase the smartphone online and in selected stores.
“The innovative and differentiated design of the prototype phone(1) convinced us to collaborate with Nothing,” said Torsten Brodt, Senior Vice President, Consumer Segment, Telekom Deutschland. “Once again we will be offering an exceptional smartphone exclusively to our customers on Germany’s best network.”
Meanwhile, in India, Nothing has expanded its partnership with Flipkart, India’s e-commerce marketplace. It is an extension of a successful partnership from 2021 (when Nothing announced its foray into India) and aims to tap into the huge market potential that currently exists.
“As a customer-centric platform, we always bring new and innovative products and brands that meet customers’ ever-changing aspirations,” said Ajay Veer Yadav, Senior Vice President of Flipkart. consumers and we are confident that this will be an exciting next step in the smartphone industry.”