Watt leads DoubleVerify customer partnerships

Digital media measurement, data and analytics software platform DoubleVerify (DV) has appointed Carolyn Watt as vice president of global client partnerships.

As DV’s Vice President of Global Client Partnerships, Watt will be responsible for cultivating relationships with the company’s largest global clients. In his role, Watt will lead global, regional and local teams in identifying the unique business needs of DV’s advertiser partners and ensure the seamless delivery of DV’s end-to-end solutions.

Previously Global Head of Strategy and Innovation at Quantcast, Watt brings more than 20 years of business leadership experience to DV. She has led teams across a wide range of verticals and industries, with a specialization in defining and executing data-driven business transformation strategies.

“Trust is fundamental to DV’s mission to build a better industry for global advertisers,” Watt said. “To remain an essential and trusted partner to brands, we must recognize and respond to their organizational structures as well as local and global contexts. I am excited to join the team and partner with local markets to carry out this vital work.

“Client relationships are at the heart of our operations at DV,” said James Cashmore, Senior Vice President, Global Client and Agency Partnerships. “Carolyn is an unparalleled leader in this space, and I’m thrilled to have her leading DV’s Customer Partnerships, where she will drive customer success in our global, regional and local markets.”